News : Shoppers Go For Bargains Online!
December 1st is predicted to be the busiest shopping day of the year on the internet as we make a start on our Christmas shopping. As the high street suffers it's worst Christmas in 30 years, online sales are predicted to rise by approx 10% and reach £4.7 billion and online retailers expect to experience another record 12 months. The increase in the number of online discount vouchers has certainly teased the bargain buyers and lured us into searching for better deals.
Many of the UK's most successful retailers have realised the power of the humble Despatch Note as a powerful piece of communication. The good old fashioned black on white A4 is quickly being replaced by a colourful marketing piece that not only tells the customer what they have received and what is on back order but promotes their corporate brand, tells them what are the best deals on the site, what they can look forward to and perhaps what they are missing out on. Promotional labels integrated into the paper sit alongside operational ones so that hungry buyers can stick them somewhere handy as a reminder for their next purchase.
If you are an E-commerce, IT, Operations, Marketing or Supply Chain Manager and your business has created or is creating a transactional website, call our design team. We have compiled a list of the 'Top Ten Musts' for your Despatch/Returns Note. Discover what is working for other multi-channel retailers and what isn't. Discover how we can help reduce costs and increase sales.
One online retailer recently told us... 'We have a Web team in place that work with our IT team who work with our Operations team and so on but we do not have anyone in the business who is actually looking at how we use our Picking, Despatch and Returns Note. This is the only paper communication that we have with our customers and we are keen for it to promote our business in a better way'.
Can we also remind customers that we supply very large volumes of Direct Thermal/Transfer labels and would be delighted to offer a competitive quote. We are always very much involved with the production of forms with integrated labels and presses are getting busy but if you have an emergency make and your supplier has let you down, we promise to offer you as much help as we can. We have a price promise and will help you reduce costs if you can give us an idea of what you are looking to achieve.
Here's to a successful Christmas and Good Luck!!!!!